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Last Updated: 15 AUGUST 2025

Privacy Policy

This Privacy Policy explains how Mind the Meaning (hereinafter “we” or “us”) collects and processes the personal information of visitors (hereinafter “you”) when you interact with the website www.mindthemeaning.com (the “Website”).

The policy applies solely to data collected through your interactions with the Website.


1. What Data We Collect

When you visit or interact with the Website, we may collect the following types of information. We do not collect personal data beyond what is provided voluntarily or generated automatically through your browsing activity.

  • Device Data: Technical information about the device you use to access the Website, such as device type, operating system, browser type, IP address, and general location (city, region, country).

  • Usage Data: Information on how you interact with the Website, such as pages visited, time spent on pages, navigation patterns, and referring website addresses.

  • Cookie Data: Information collected through cookies and similar technologies, as explained in our Cookie Policy.


2. Purpose and Processing of Data

We process your personal data for the following purposes:

  • Security: To maintain the security and integrity of the Website, including preventing malicious activities such as DDoS attacks or unauthorized access attempts.

  • Analytics: Where permitted, to analyse usage patterns and improve the Website’s design, content, and user experience.

We rely on the following legal bases for processing:

  • Legitimate Interest: For activities that are necessary to operate, secure, and improve the Website, provided such interests are not overridden by your rights.

  • Consent: For any non-essential cookies or similar technologies (see our Cookie Policy for more information).


3. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described above.

Device Data and Usage Data are typically stored for short periods, after which they are either deleted or anonymised.

Longer retention may apply where required for security or compliance with legal obligations.


4. Legitimate Interest

We may retain personal information where it is necessary for our legitimate interests, for example:

  • Maintaining and protecting the security of the Website

  • Complying with legal obligations

  • Resolving technical or security incidents

Whenever we rely on legitimate interest, we ensure that processing is proportionate and respects your privacy rights.


5. International Data Transfers

Mind the Meaning does not transfer the personal data collected through your interactions with the Website to third parties or third countries unless specifically mentioned in this Privacy Notice or acquires your informed consent.

However, your personal data may be transferred outside the European Union by our service provider, Squarespace, which hosts our Website. We do not control where Squarespace stores or processes this data. For more information about Squarespace’s data practices, including international transfers, please refer to Squarespace’s Privacy Policy by clicking here.


6. Your Rights

Under applicable data protection laws, including the General Data Protection Regulation (GDPR), you have the following rights:

  • Right of Access: You can request a copy of the personal data we hold about you.

  • Right to Rectification: You can ask us to correct or update inaccurate or incomplete personal data.

  • Right to Erasure: You can ask us to delete your personal data in certain circumstances, for example where it is no longer needed for the purpose for which it was collected.

  • Right to Restrict Processing: You can request that we limit how we process your personal data in certain situations, such as while we are verifying its accuracy.

  • Right to Data Portability: You can request that we provide your personal data in a structured, commonly used, and machine-readable format, and you can ask us to transfer it to another organisation where technically feasible.

  • Right to Object: You can object to the processing of your personal data where we rely on legitimate interests or where your data is processed for direct marketing purposes.

  • Right to Withdraw Consent: Where we process your personal data based on your consent, you can withdraw that consent at any time without affecting the lawfulness of processing before withdrawal.

  • Right to Lodge a Complaint: You can file a complaint with your local data protection authority if you believe your data protection rights have been violated.

To exercise any of these rights, please contact us using the details in Section 8.


7. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. We encourage you to review this page periodically to stay informed.


8. Contact Us

If you have any questions or concerns about this Privacy Policy or how we process your personal data, please contact us at: DEDICATEDEMAILHERE

If you wish to lodge a complaint, you can do so with the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon - AKI):

Website: https://www.aki.ee/en
Email: info@aki.ee